From master data maintenance to SAP MDG: Ensure data quality, efficiency and compliance in the long term

MDM Best Practices

Your Guide to a Standardized Data Strategy

Reliable Master Data is key to business success and Optimizing Data Management. At the same time, you can gain valuable insights to stay ahead of the competition.

You should definitely avoid these mistakes when maintaining master data

Challenges

  • Disparate and inconsistent data landscapes:
    Disparate systems, inconsistent formats and media disruptions make it difficult to use reliable data.
  • Manual processes and lack of automation:
    Time-consuming data maintenance ties up resources - errors creep in and quality suffers.
  • Regulatory pressures and lack of governance:
    Without clear accountability and processes, gaps in compliance and data security arise.
  • No unified data strategy:
    Responsibility for data often stops at the departmental level - the big picture is missing.
  • Untapped digital potential:
    Legacy data structures hinder modern, AI-enabled processes and data-driven business models.

Solutions

  • Clear data quality:
    Automated processes and centralised governance ensure a consistent, valid database.
  • Efficient data maintenance:
    Intelligent workflows and validation rules minimise manual effort and error sources.
  • Security & Compliance:
    Clear roles, documented approval processes and validation rules build confidence in the data.
  • End-to-end lifecycle management:
    From creation to archiving, your master data is managed in a holistic and structured way.
  • Future-proof through structure:
    Prepare your data landscape for digitalisation, AI and automation.

Definition & Meaning of Master Data Management

What is MDM?

Master data management (MDM) describes the strategic approach to company-wide organization, quality assurance and maintenance of master data. The aim is to create a uniform, reliable database that consistently supports processes, decisions and analyses - regardless of systems or departments.

What is MDG?

MDG (Master Data Governance) is a tool within Master Data Management (MDM). While MDM forms the strategic framework for handling master data, SAP MDG provides the technical solution to implement this framework - for example through rules, workflows and cross-system data distribution.
MDG (Master Data Governance) is a tool within Master Data Management (MDM). While MDM forms the strategic framework for handling master data, SAP MDG provides the technical solution to implement this framework - for example through rules, workflows and cross-system data distribution.

Why master data management is essential for modern companies

High master data quality is the backbone of efficient business processes and data-driven decisions.
At the same time, regulatory requirements are increasing and digital transformation demands intelligently structured, up-to-date data. Organisations are facing typical challenges:

The foundation for MDM

What is the meaning of data quality?

A central, trusted database is the key to enterprise-wide efficiencies, informed decisions and a compliant IT architecture. Data governance and data quality form the solid foundation of any successful MDM strategy - and make organisations ready for the data-driven future.


Good data quality means:

  • Accuracy, completeness, timeliness, consistency, unambiguity
  • Minimisation of errors, redundancies and outdated informationWhat is data quality?

Data Quality Management (DQM)

Structured data quality management (DQM) ensures that requirements for good data quality are systematically met - through clear rules, responsibilities and technical checking mechanisms.


Efficient methods for ensuring and improving data quality:

  • Data cleansing, standardization, validation, profiling
  • Automated checks and continuous monitoring

What is a Data Governance Framework?

Data governance defines how data is handled within an organisation - organisationally, technically and legally. It creates the conditions for data to be used centrally, securely and wisely.

A governance framework defines rules, roles and processes for handling data:

  • Define responsibilities
  • Ensure compliance
  • Integrate data security and lifecycle management



Core functions of an MDG system

Systems Integration & Data Modelling

  • Standardized data structure for ERP, CRM, BI etc.
  • Avoidance of silos through centralized data storage

Quality assurance and automatic error handling

  • Validation and cleansing rules
  • Regular audits and reports

Master Data Workflows & Responsibilities

  • Structured approval processes
  • Clear assignment of roles for maintenance and approval
  • Employee training on workflow handling

 

Choosing the right MDG solution

Important criteria for tool selection

The right technology is the foundation for a successful MDG implementation. In addition to functionality, integration and scalability are critical.

  • Scalability and flexibility
  • Integration with existing systems
  • Support for regulatory requirements



Successful Implementation of Master Data Management

Step-by-step to Data Success:

  • Establishment of clear governance policies
  • Regular quality checks & Data monitoring KPIs
  • Automated alerting and reporting
  • Data minimisation & Data security strategies

 

Data-driven process optimization & SAP automation

Data as the key to efficient business processes

  • SAP process automation using data analysis
  • Use of RPA, AI and SAP Build Process Automation
  • Optimized decisions & lower error rates

Master Data Maintenance in SAP S/4HANA

Easy & Standardized management of customers, suppliers & contacts

 

 

Conclusion: Success with a strong data strategy

The path to data-driven excellence

A well-designed master data strategy is the foundation for efficient, secure and compliant business processes. Whether through classic MDM principles or SAP MDG:
When you control your data, you control your business.

Your contact person

AKQUINET contact person - Christian Wagner - Managing Director

Christian Wagner

Managing Director

Consultant Master Data Governance

Very easy to reach

We look forward to hearing from you!

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